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Your guide to sales, marketing, e-commerce and leadership

What is intent data? 6 best ways to leverage it for B2B sales and marketing growth

If you are a b2b sales, marketing or revenue professional, you know buyer behavior has changed. Modern buyers stay anonymous, work from...

Is Metaverse real ? Metaverse Commerce and Marketing

Is Metaverse real? Since Facebook changed it's name to Meta last year, there has been so much conversation around the topic lately....

B2B buyer enablement: How can ecommerce tech vendors leverage it effectively

B2B marketing and selling in 2021 is more about helping customers make purchase decisions, faster and easily rather than selling products...

15 B2B buyer journey statistics to help you plan your sales + marketing strategy

B2B buyer journey is evolving fast and so are modern B2B buyer’s preferences and behavior. And in order to be effective in your sales and...

What do modern B2B buyers want from tech vendors?

B2B buying process has evolved, especially since 2020. There have been radical changes in what modern buyer’s want and expect from their...

What does a B2B sales and marketing consultant do?

A sales and marketing consultant is a trained, qualified and a skilled professional that helps businesses grow locally, nationally and...